Getting Your Ad in Google’s Top 3 -Tips and Tricks

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The switch from the 7-pack of ads to a 3-pack has had a serious impact on digital marketing for local businesses. If it was difficult to be featured with 7 spots available, it’s going to be harder now. While it may seem like those 3 spots are out of reach, the good news is that your business can be featured there.

3 Major Ways Your Ad Position and Cost Per Click are Impacted by Your Quality Score

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Your Quality Score heavily impacts your ad position, cost per click (CPC) and return on investment (ROI). Exactly how does that happen?