Social media marketing requires effort. Business owners and other professionals try to build their followings to raise awareness about their endeavors. Consistently posting on a social media page helps with this goal. Posting just words and images might not be enough to stimulate interest and actions on the part of followers. Taking an extra step […]
By now, you’ve probably heard the phrase that “Content is King”. Throughout all of the algorithm updates Google has released over the last few years, one thing has never changed. Google loves to index fresh content. Content marketing is a remarkable strategy that locates and attracts devoted customers, and it’s increasing in popularity.
As a small business owner, you are no doubt quite busy looking after almost all aspects of the business. However, despite your busy schedule, you should make sure to allocate some time to run and maintain a business blog.
Blogging is important for a few reasons....For one, it creates content and keeps your website fresh and informative – search engines like that.
You run a small local business, not a megastore or a high-traffic multilevel marketing website; so do you really need to have a blog? In today’s hyperconnected digital world, the answer is a resounding yes.
The owner of a small business, especially in a small town, may believe that they don't need to do any internet marketing. Perhaps they figure they already have loyal customers, or maybe they think they are too small, or it could be that they are intimidated by the latest technology. All of these are, to be blunt, excuses.