Why Shooting for Perfection Can Ruin Your Digital Marketing

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When it comes to digital marketing, it’s a big mistake to try to shoot for perfection. Why? It will slow you down, and it’ll also ultimately limit the success you achieve from your efforts…
Shooting for perfection stops you from taking action
The first thing to consider is that there’s actually no such thing as a ‘perfect’ […]

Digital Marketing: Signs That It Is Time To Get Professional Help

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Planning, implementing and managing all of your digital marketing isn’t always the easiest task in the world. If you’re struggling to achieve the results you expected, or you simply feel like you don’t really know what you’re doing anymore, it could be time to hire an agency or freelancer to help with your digital marketing.

Here […]

Ready to Take Your Digital Marketing to the Next Level? Here are 5 Mistakes to Avoid

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The world of digital marketing can be a challenging and confusing place, and so getting things right isn’t always easy. In order to be successful, it is necessary to have a clear strategy and take consistent action on a regular basis. If you’re looking to take your digital marketing to the next level, here are […]

How to Prioritize Your Digital Marketing Strategies

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There are so many different digital marketing strategies out there that it can sometimes be difficult for businesses to know exactly where to begin. From SEO, to social media marketing, PPC advertising and content marketing, there are tons of highly effective ways to find new customers and better engage with existing ones…

But the problem is […]

Celebrate Your Digital Marketing Accomplishments to Combat Overwhelm

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When did you last sit back and congratulate yourself or your team on a job well done? By celebrating your digital marketing accomplishments, you can start to combat overwhelm and create a culture of success in your business, which can ultimately help to push you on to achieve even greater things…

Whichever way you look at […]

Google’s 3-Pack: 3 Hot Tips for Getting a Company Listed

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Now that Google has changed from a 7-pack to a 3-pack, local SEO has gone through some changes as well. Claiming one of the features’ spots when there were seven was a struggle, and the objective is even more difficult to reach now that there are only three.

How Local Citations Impact Your Online Visibility

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What do you think of when you hear the word "citation?" While you may associate it with something bad - like a speeding ticket - a citation is something completely different in the online marketing realm. You actually want lots of citations online.

Tips to Create Unique Local Content for the City Where You Want to Rank

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Are you creating pages on your website that target a specific city where you want to get good organic rankings in the organic search results for local businesses? If so, spend some time making these pages unique, - meaning, that the pages are unique and considerable different from each other.

SOCIAL MEDIA OVERVIEW

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FACEBOOK: For many web sites, Facebook has emerged as one of the top traffic sources. Google and Bing have both indicated that they are using “socialsignals” as part of their ranking algorithms, pointing to Facebook and Twitter, in particular.

ACTION: Engage with fans through relevant postings about area, property, specials, company news.  Create facebook deals, contests, […]

SEO: Patience is the Name of the Game

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Off-page SEO can help beginner websites in getting a higher position in search engine results. However, it takes time for SEO to show positive results; it is important to understand that affect the SEO ranking timeframe.